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Bangalore, India

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A bit about me...

Originally from Kumta in Northwestern Karnataka, I grew up in the vibrant city of Bangalore. My natural curiosity has always driven me to explore a wide range of interests.

One of my greatest joys is listening to music and immersing myself in deep thought; it’s my way of processing and reflecting on life. I also have a passion for reading. I find equal fascination in any topic I lay hands on.

Traveling is another pursuit I cherish, as it continually reminds me of the vastness of our world and broadens my perspective.

Education

2016 - 2019

National Institute of Design, Ahmedabad

R&D Campus, Bangalore

Masters in Interaction Design

Internship 1 - NID Bangalore - User Research and Concept Development for a leading car manufacturer

Internship 2 - [24]7.ai - User Research and UX Design project

2011 - 2016

Ramaiah Institute of Technology

 

Bachelors in Architecture

Internship - Total Environment - Worked for projects like 'Lost in the Greens' and 'The Magic Faraway Tree'.

Work experience

2022 - Present

Soroco

Senior product designer

  • Led end-to-end design for Soroco's Workgraph explorer product, improving user engagement through intuitive interfaces and seamless user flows.

  • Collaborated closely with cross-functional teams (product, engineering, and data science) to define product requirements, ensuring alignment between design and technical feasibility.

  • Conducted user research, usability testing, and A/B testing to inform design decisions and continuously iterate on user experience.

  • Developed a design audit methodology, that improved product quality.

  • Mentored junior designers, fostering a collaborative team culture and promoting best practices in user-centered design.

2019 - 2022

Tata Elxsi

Senior service designer

  • Worked on user experience for mass transit systems, museum design, experience centre design and OTT platforms.

  • Worked on user research, analysis, conceptualisation, UX design, detailing etc.

© 2025 by Rachana Pai

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